Global Oral Care Market Outlook, Trend and Opportunity Analysis, Competitive Insights, Actionable Segmentation & Forecast 2024

Industry : Healthcare Date : December 6th, 2018
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Global Oral Care market is expected to grow from USD 31.7 billion in 2017 to USD 46.4 billion in 2024, at a CAGR of 5.4% from 2018 to 2024. Factors driving the growth of the market are; increasing incidence of dental caries, and increasing awareness among people about oral hygiene. Moreover, growing development in oral care products, and increasing purchasing power of consumers in developing countries are further propelling the market growth.

The years used for the assessment are as follows;

Historical year: 2014, 2015, and 2016

Base year: 2017

Forecast period: 2018 – 2024

RESEARCH METHODOLOGY

The research and analysis is based on the data and information obtained from various primary and secondary sources. The data obtained is validated by interacting with the companies of the concerned domain. The steps involved in the research methodology are;

  • Obtaining historical data of the market based on news, articles, publications, government websites, annual reports, press releases, white papers, surveys, investor presentation of companies, and other secondary sources
  • Interacting with key opinion leaders of the market and developing data points based on interaction with them
  • Study of past trends in the market and their year on year Impact on the market size and share
  • Analyzing the collected data points
  • Bridging the data points to calculate the total global oral care market and its various segments
  • Anticipating potential risks
  • Analyzing market forces such as drivers, restraints, and opportunities to assess new growth areas for the global oral care market
  • Finalizing the overall size and share of the global oral care market

OBJECTIVES:

  • To analyze market trends, opportunities, drivers, and restraints associated with the global oral care market
  • To study market response with respect to the mergers and acquisitions in the industry
  • To profile key companies operating in the oral care market and provide their competitive landscape

MARKET SCOPE

The research scope for global oral care market is as follows:

By Products

  • Toothpaste
    • Polish Toothpaste
    • Anti-Sensitive Toothpaste
    • Powder Toothpaste
    • Gel Toothpaste
    • Tooth Decay Prevention Toothpaste
    • Paste Toothpaste
  • Toothbrushes
    • Electric Toothbrush
    • Manual Toothbrush
    • Battery-Powered Toothbrush
    • Disposable
    • Other
  • Dental Accessories
    • Tongue scrapers
    • Cosmetic whitening products
    • Fresh breath strips
    • Fresh breath dental chewing gum
    • Floss
    • Other
  • Mouthwash
    • Medicated mouthwash
    • Non-medicated mouthwash
  • Denture Products
    • Cleaners
    • Fixatives
    • Other

By Distribution Channel

  • Pharmacy Store
  • Consumer Store
  • OnlineRetail

By Regional

  • Asia-Pacific
  • Europe
  • North America
  • Central & South America
  • Middle East and Africa

Poor oral hygiene has a significant impact on human health and is also associated with various chronic diseases. The growth in the oral care market is primarily attributed to high prevalence of periodontal diseases in developed and developing countries as it affects about 40-50% of the global population. Moreover, increase in aging population and technological advancements in oral care products are further boosting the market growth. Technological advancements in oral care products have led to products such as electronic toothbrush, and battery-powered toothbrush. Furthermore, major key players are focusing on regionally specific products, and are launching new products as per customer requirements.

Geographically, the global oral care market is segmented into North America, Europe, Asia-Pacific, Central & South America, and Middle East and Africa. Asia-Pacific held the major share of the global oral care market in 2017. The growth in the region is attributed to growing awareness among people about oral hygiene, and increasing incidence of dental caries. Moreover, rising population and increasing purchasing power of consumers in the region is also driving the market growth. The growth of oral care market in Europe is primarily attributed to increasing aging population, and technological advancements in oral care products in the region.

Some of the key companies operating in the market include Lion Corporation; Procter & Gamble; Unilever Group; Colgate-Palmolive Company; Johnson & Johnson Consumer, Inc.; GlaxoSmithKline Plc; Church & Dwight Co., Inc.; Dr. Fresh LLC; Sunstar Suisse S.A.; Panasonic Corporation; Kao Corporation; and Dabur India Limited, among others.

Global Oral Care Market

TABLE OF CONTENTS

CHAPTER 1. Market Scope and Methodology

1.1. Research methodology

1.2. Research scope & assumptions

1.3. List of data sources

CHAPTER 2. Executive Summary

2.1. Global Oral Care- Market Snapshot

CHAPTER 3. Industry Analysis

3.1. Market definition

3.2. Market segmentation

3.3. Key findings of the global oral care market

3.4. Market opportunities & trends

3.4.1. Untapped rural market

3.4.2. Increasing awareness among people about oral hygiene

3.5. Market driver analysis

3.5.1. Increasing incidence of dental caries

3.5.2. Growing development in oral care products

3.5.3. Increasing purchasing power of consumer in developing countries

3.5.4. Increasing demand for mouthwashes

3.6. Industry Analysis-Porters five forces of analysis

CHAPTER 4. Competitive Outlook

4.1. Company share analysis

4.2. Competitive factors

4.3. Strategies adopted

CHAPTER 5. Global Oral Care Market Size and Forecast (2014 – 2024)

5.1. Global Oral Care Market, By Products (USD Billion)

5.1.1. Toothpaste (USD Billion) (Kilo Tons)

   5.1.1.1. Polish Toothpaste

   5.1.1.2. Anti-Sensitive Toothpaste

   5.1.1.3. Powder Toothpaste

   5.1.1.4. Gel Toothpaste

   5.1.1.5. Tooth Decay Prevention Toothpaste

   5.1.1.6. Paste Toothpaste

5.1.2. Toothbrushes (USD Billion) (Million Units)

   5.1.2.1. Electric Toothbrush

   5.1.2.2. Manual Toothbrush

   5.1.2.3. Battery-powered Toothbrush

   5.1.2.4. Disposable

   5.1.2.5. Other

5.1.3. Dental Accessories (USD Billion) (Million Units)

   5.1.3.1. Tongue scrapers

   5.1.3.2. Cosmetic whitening products

   5.1.3.3. Fresh breath strips

   5.1.3.4. Fresh breath dental chewing gum

   5.1.3.5. Floss

   5.1.3.6. Other

5.1.4. Mouthwash (USD Billion) (Million Tons)

   5.1.4.1. Medicated mouthwash

   5.1.4.2. Non-medicated mouthwash

5.1.5. Denture Products

   5.1.5.1. Cleaners

   5.1.5.2. Fixatives

   5.1.5.3. Other

5.2. Global Oral Care Market, By Distribution Channel (USD Billion)

5.2.1. Pharmacy Store

5.2.2. Consumer Store

5.2.3. Online Retail

CHAPTER 6. Global Oral Care Market, By Geography

6.1. Asia-Pacific Oral Care Market

6.1.1. Asia-Pacific Oral Care Market, By Products (USD Billion)

6.1.2. Asia-Pacific Oral Care Market, By Distribution Channel (USD Billion)

6.1.3. Asia-Pacific Oral Care Market, By Country

   6.1.3.1. Malaysia

   6.1.3.2. South Korea

   6.1.3.3. Thailand

   6.1.3.4. Taiwan

   6.1.3.5. Singapore

   6.1.3.6. India

   6.1.3.7. Japan

   6.1.3.8. Australia

   6.1.3.9. Rest of Asia-Pacific

6.2. Europe Oral Care Market

6.2.1. Europe Oral Care Market, By Products (USD Billion)

6.2.2. Europe Oral Care Market, By Distribution Channel (USD Billion)

6.2.3. Europe Oral Care Market, By Country

   6.2.3.1. France

   6.2.3.2. Germany

   6.2.3.3. United Kingdom

   6.2.3.4. Netherlands

   6.2.3.5. Russia

   6.2.3.6. Rest of Europe

6.3. North America Oral Care Market

6.3.1. North America Oral Care Market, By Products (USD Billion)

6.3.2. North America Oral Care Market, By Distribution Channel (USD Billion)

6.3.3. North America Oral Care Market, By Country

   6.3.3.1. United States

   6.3.3.2. Canada

   6.3.3.3. Mexico

6.4. Central & South America Oral Care Market

6.4.1. Central & South America Oral Care Market, By Products (USD Billion)

6.4.2. Central & South America Oral Care Market, By Distribution Channel (USD Billion)

6.4.3. Central & South America Oral Care Market, By Country

   6.4.3.1. Argentina

   6.4.3.2. Brazil

   6.4.3.3. Rest of Central & South America

6.5. Middle East and Africa Oral Care Market

6.5.1. Middle East and Africa Oral Care Market, By Products (USD Billion)

6.5.2. Middle East and Africa Oral Care Market, By Distribution Channel (USD Billion)

6.5.3. Middle East and Africa Oral Care Market, By Region

   6.5.3.1. Saudi Arabia

   6.5.3.2. South Africa

   6.5.3.3. Rest of Middle East and Africa

CHAPTER 7. Key Players and Strategic Developments

7.1. Lion Corporation

7.1.1. Business Overview

7.1.2. Products and Service Offering

7.1.3. Financial Overview

7.1.4. Strategic Developments

7.2. Procter & Gamble

7.2.1. Business Overview

7.2.2. Products and Service Offering

7.2.3. Financial Overview

7.2.4. Strategic Developments

7.3. Unilever Group

7.3.1. Business Overview

7.3.2. Products and Service Offering

7.3.3. Financial Overview

7.3.4. Strategic Developments

7.4. Colgate-Palmolive Company

7.4.1. Business Overview

7.4.2. Products and Service Offering

7.4.3. Financial Overview

7.4.4. Strategic Developments

7.5. Johnson & Johnson Consumer, Inc.

7.5.1. Business Overview

7.5.2. Products and Service Offering

7.5.3. Financial Overview

7.5.4. Strategic Developments

7.6. GlaxoSmithKline Plc

7.6.1. Business Overview

7.6.2. Products and Service Offering

7.6.3. Financial Overview

7.6.4. Strategic Developments

7.7. Church & Dwight Co., Inc.

7.7.1. Business Overview

7.7.2. Products and Service Offering

7.7.3. Financial Overview

7.7.4. Strategic Developments

7.8. Dr. Fresh LLC

7.8.1. Business Overview

7.8.2. Products and Service Offering

7.8.3. Financial Overview

7.8.4. Strategic Developments

7.9. Sunstar Suisse S.A.

7.9.1. Business Overview

7.9.2. Products and Service Offering

7.9.3. Financial Overview

7.9.4. Strategic Developments

7.10. Panasonic Corporation

7.10.1. Business Overview

7.10.2. Products and Service Offering

7.10.3. Financial Overview

7.10.4. Strategic Developments

7.11. Kao Corporation

7.11.1. Business Overview

7.11.2. Products and Service Offering

7.11.3. Financial Overview

7.11.4. Strategic Developments

7.12. Dabur India Limited

7.12.1. Business Overview

7.12.2. Products and Service Offering

7.12.3. Financial Overview

7.12.4. Strategic Developments

7.13. Abbreviation

Global Oral Care Market Outlook, Trend and Opportunity Analysis, Competitive Insights, Actionable Segmentation and Forecast 2024